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Making every drop count during Water Saving Week and beyond

24th April 2019

South West Water staff are setting a good example during Water Saving Week by reducing their own water use.

As part of a series of activities to promote water efficiency in the region, teams across the business will be competing to see who can reduce their water use the most between Monday 29 April and Friday 3 May.

Head of Water Resources and Water Efficiency Rob Scarrott will be keeping a daily video diary of what he and his family are doing to help save water, which will be shared on South West Water’s social media channels.

Customers also have the chance to win one of 25 high-tech shower head attachments and 25 water butts.

Rob Scarrott said: “Although it might seem like it rains a lot in the South West, long-term population growth and climate change means water in the region will become ever more precious for future generations.

“As part of our Business Plan for 2020-2025 we are looking at a range of activities to reduce the demand for water. This starts with a 15% reduction in leakage by 2025 – despite having one of the lowest levels of leakage in England – and we have set a challenging target to help our customers reduce their water consumption from an average of 140 litres a day to 129 litres a day.

“While nearly 70 percent of the world is covered by water, only 2.5 percent of it is fresh. The rest is saline and ocean-based. Even then, just 1 percent of our freshwater is easily accessible.

“Every time you flush the loo, run the washing machine, rinse out the sink or bath, or wash the car we are all using water that is taken from the environment. That water that has been treated to very high standards for human consumption, and the less we all use the less that is taken from the environment, and the less energy and chemicals used to treat the water giving wider benefits.

“Importantly, most people in our region are on a water meter and the less water used, the lower the bill, helping to save money.”

Water Saving Week is an annual campaign led by WaterWise (www.waterwise.org.uk) and is now in its fifth year.

For more information see www.southwestwater.co.uk

For further information please contact:

South West Water