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Think before you flush at Blue Flag beaches

25th May 2018

Visitors to some of Cornwall’s most iconic beauty spots are being reminded to think before they flush this summer.

Colourful posters urging loo users to flush only the 3Ps – pee, paper and poo – are being displayed on the back of public toilet doors at some of Cornwall’s most popular and Blue Flag beaches.

Cornwall Council and South West Water have teamed up to produce and install the ‘Love Your Loo’ posters as part of the BeachWise partnership to promote the South West’s beautiful beaches and clean bathing waters.

The initiative is to remind beach-goers that everyone has a part to play to prevent sewer blockages and flooding, which can be caused by people inappropriately flushing baby wipes, hygiene wipes, moist toilet tissue, cleaning wipes, cleansing pads and sanitary products.

Sue James, Cornwall Council Cabinet Member for Environment and Public Protection, said: “Cornwall has some of the most beautiful beaches in the world. It’s important that the millions of visitors every year follow these simple rules about flushing to protect our beaches and keep them pollution free and beautiful for future generations to enjoy. The message is clear – if everyone thinks before they flush it will make a real difference to our beaches this summer.”

Alan Hyde, South West Water’s Head of Community Relations, said: “Every year we deal with around 8,500 blocked sewers across our region. Blocked sewers can cause flooding and pollution, which we all want to avoid at our beaches and beauty spots.

“The Love Your Loo campaign encourages everyone to play their part in protecting their local environment by only flushing pee, paper and poo.”

Notes to editors

The posters will be on display at: 

  • Gyllyngvase*
  • Porthmeor*
  • Porthminster
  • Trevone Bay*
  • Great Western*
  • Widemouth Bay*
  • Par Sands

(*Blue Flag)

The Beachwise partnership promotes safe enjoyment of the South West’s beautiful beaches and clean bathing waters. Visit www.beachwise.uk for more information.

BeachWise is supported by organisations including Cornwall Council, the Environment Agency, Keep Britain Tidy, Marine Conservation Society, RNLI, South West Coast Path Association, South West Water, Surf Life Saving Great Britain and Visit Cornwall and brings together beach safety advice and useful information from all the organisations involved.

For further information please contact:

South West Water
Published: 25 May 2018